To tell a personal story

To argue a specific point of view on a social issue

To inform the reader about news events

To entertain the reader with humor

A detailed analysis of all possible perspectives

A clear thesis statement outlining the writer's position

A long history of the social issue

A list of statistics without explanation

Neutral tone

Use of personal anecdotes only

Presentation of clear arguments backed by evidence

Lack of counterarguments

To ignore opposing viewpoints

To show the audience that you have considered different perspectives and strengthen your argument

To confuse the reader with conflicting information

To agree with the opposition

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