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CvSU_QSM: Midterm BSTM4B #3

CvSU_QSM: Midterm BSTM4B #3

Sir Dan
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CvSU_QSM: Midterm BSTM4B #3

Sir Dan

95

10 na tanong

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Pampublikong quiz

# 1Multiple Choice
What is the primary focus of a cost leadership strategy in the tourism and hospitality industry?
Differentiating services to stand out
Reducing operational costs to increase profits
Focusing on niche markets
Improving customer relationships
# 2Multiple Choice
Which strategic planning element involves setting long-term goals and objectives?
Resource allocation
Differentiation strategy
Cost leadership strategy
Identifying strategic objectives
# 3Multiple Choice
What does the focus strategy emphasize in the tourism and hospitality industry?
Offering the lowest prices
Targeting niche markets with specialized services
Providing the highest quality services
Expanding to international markets
# 4Multiple Choice
In the hospitality planning cycle, what is the purpose of an environmental assessment?
To determine internal strengths and weaknesses
To define the company's vision and mission
To evaluate the organization's market position and competitors
To allocate resources for upcoming projects
# 5Multiple Choice
What role does a mission statement play in the hospitality planning process?
It sets the company's financial goals
It defines the organization’s purpose and guides its overall strategy
It outlines specific action plans for departments
It describes the company's long-term vision
# 6Multiple Choice
How can an organization utilize its core competencies in strategic planning?
By outsourcing all functions to other companies
By expanding into unrelated markets
By focusing on areas where it excels to gain competitive advantage
By reducing all operational costs
# 7Multiple Choice
Which of the following is NOT one of the key areas for action plans in the hospitality industry?
Management
Legal compliance
Finance
Marketing
# 8Multiple Choice
What does a PESTLE analysis help an organization understand?
Its internal strengths and weaknesses
The macro-environmental factors affecting its industry
The specific needs of its niche market
The allocation of its resources
# 9Multiple Choice
Which demographic trend is likely to affect the tourism and hospitality industry?
Younger generations spending less on travel
Senior employees retiring and focusing on travel
Decrease in international tourism
Stable workforce demographics
# 10Multiple Choice
Why is technology integration important in the tourism and hospitality industry?
It reduces the need for customer feedback
It leads to higher operational costs
It enhances the blend of high-tech and high-touch service experiences
It decreases the need for employee training
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