THM REVIEWER

Question 1

This cost will act as a benchmark for setting the product

Accepted Answer

0

Question 2

The law of demand states that the lower the price, the higher the demand.

Accepted Answer

1

Question 3

Their product features other factors like distribution channels, promotions, and the like should be studied.

Accepted Answer

2

Question 4

It may impose certain laws and regulations with regards to the pricing of a product.

Accepted Answer

3

Question 5

This strategy seeks a certain type of clientele and project a degree of exclusivity.

Accepted Answer

Prestige Pricing

Question 6

Consumers become price-insensitive when the demand is high, and supply is low.

Accepted Answer

Market Skimming Pricing

Question 7

A pricing used when setting a low initial selling price to penetrate the market quickly and to attract many buyers for a large market share.

Accepted Answer

Market Penetration Pricing

Question 8

This pricing strategy used to attract buyers to purchase because of the reduced rate of the bundle compared to the total cost of the items if purchased individually.

Accepted Answer

Product Bundling Pricing

Question 9

Are rates given to frequent or high-volume users to attract them to purchase the products.

Accepted Answer

Volume Discounts

Question 10

A price reduction is given to buyers who purchase services out of season when the demand is lower or when purchased ahead of time.

Accepted Answer

Discounts base on time of purchase

Question 11

The company sells a product or service at two (2) or more prices, although the differences in price is not based on differences in cost but tries to maximize the amount that each customers pays.

Accepted Answer

Discriminatory pricing

Question 12

Is the practice of setting prices slightly lower than a whole number.

Accepted Answer

Psychological pricing

Question 13

Offers discounts and short-term incentives especially during the introductory stage of the product or during special activities such as anniversaries or festivals.

Accepted Answer

Promotional pricing

Question 14

They offer the same array food choices but with different rates for seniors, kids, and adults.

Accepted Answer

Discriminatory pricing

Question 15

Hair salons price their haircut 499 instead of 500. what pricing strategies implies the statement?.

Accepted Answer

Psychological pricing

Question 16

A newly opened restaurant may offer a free/ complimentary  dessert for their first 100 customers. This is example of what pricing strategy?

Accepted Answer

Promotional pricing

Question 17

Cebu Pacific occasionally comes out with 'piso fare' seat sales to entice the market to buy air tickets during lean times of the years. This strategy called?.

Accepted Answer

Discounts base on time of purchase

Question 18

El Nido Resorts cater to the Class A market with rates for a villa, pegged at 30,500 pesos per night for a maximum of three (3) persons. What type of strategy was given?

Accepted Answer

Prestige Pricing

Question 19

This is an effective short-term policy since competition can easily com in and provide more supply.

Accepted Answer

Market Skimming Pricing

Question 20

This is a strategy to attract a wider segment of the market.

Accepted Answer

Market Penetration Pricing

# 1

Multiple Choice

This cost will act as a benchmark for setting the product

# 2

Multiple Choice

The law of demand states that the lower the price, the higher the demand.

# 3

Multiple Choice

Their product features other factors like distribution channels, promotions, and the like should be studied.

# 4

Multiple Choice

It may impose certain laws and regulations with regards to the pricing of a product.