is the total demand of all potential customers for a specific product/service over a specific period in a specific market area.

is by far the most common instrument. It consists of a set of questions presented to a respondent for his or her answers.

provides a product or services a unique distinguishing name, logo, symbol, or image which used to differentiate it from other similar products and services.

is the systematic design, collection, analysis, and reporting of data and findings relevant to a specific marketing situation facing an organization.

is the marketing of sport, culture and charity activities to selected target markets.

refers to the value customers place on a product or service

refers to the total satisfaction consumers can receive from the consumption of a product or service

provides information that could guide management in the directing sales effort toward the right regional markets, are the correct socio-economic groups of households, or the right age group.

measure strength of interest or emotions aroused by a subject's exposure to different stimuli, such as an ad or picture

is the identification and marketing of a social issue, cause our idea to selected target markets.

refers to the idea that people will buy more goods and services through personal selling and advertising done assigned the aggressively to push them in the market.

describe things as market potential for a product, or the demographics and consumer's attitudes

refers to the process of selling products and services based on their environment benefits.

is the measure of how well customer expectation from a purchase product or service have been met.

are purchased in order to make other goods, to serve as a raw material or input in the production of other goods.

is that part of statistical practice concerned with the selection of a subset of individuals from within a segment of the population to yield some knowledge about the whole population.

is any company in an industry or a similar industry that offers a similar product or service

the activity, set of institutions and processes for creating, communicating, delivering, and exchanging offerings that have value for customers, clients, partners and society at large.

the study of individuals, groups, organizations in the processes they used to select, secure, use, and dispose of products, services, experiences, or ideas to satisfy needs and the impacts that this p

is a philosophy which states that organization must try hard to find out and satisfy the needs and wants of consumers while at the same time accomplishing the organizational goals.